Last week we wrote a blog post about the potential revenue that can be missed by not ranking on page one of Google for search terms relevant to your business. In this update, we will perform the calculation using one of Clarity Quest’s own keywords.
Clarity Quest currently ranks on page 2 at #13 for the term “healthcare marketing agency.” Based on our real-world conversion numbers and average Google organic click through rate data, we have calculated the potential revenue we are missing due to not ranking on page one for this term:
Keep in mind that this is the potential missed revenue for just one search term. To get the best estimation of you’re total annual missed revenue, run this calculation for several other high converting and high traffic keywords.
Author: +Brian Shilling