Clarity Quest

"Clarity Quest's internet marketing efforts were INSTRUMENTAL to our 50% growth in 2007."

Vision Computer Solutions
Northville, Michigan

Case Study
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Michigan Computer Repair & Services Firm Experiences 50% Growth

Vision Computer Solutions is a leading computer services company targeting business and residential customers in southern Michigan. In business since 1995, the company relied almost solely on personal connections and referrals for new business. With pressures from the negative economic climate in Michigan, company growth was flat or single digits from 2004 through 2006.

Vision had an excellent regional reputation and a loyal client base, but they weren't getting their message out to customers when they needed services — the instant a computer or business server goes down. With a lack of online visibility, Vision relied on costly direct mail postcard campaigns that garnered less than 1% return.

Clarity Quest redesigned Vision Computer Solutions' website with pages optimized for natural search rankings on GoogleTM. Clarity Quest also instituted a Google AdwordsTM pay-per-click campaign that further online lead generation.

RESULTS

  • Within two months after the launch of their website Vision Computer Solutions had top ten Google™ rankings for competitive keywords and key phrases.

    Sales increases generated by website and pay-per-click campaign leads helped the company grow 50% in 2007.
  • Vision Computer Solutions continues to rapidly grow in 2008, adding more technicians to their team.
"Clarity Quest's internet marketing efforts were INSTRUMENTAL to our 50% growth in 2007. They have consistently provided top notch marketing guidance and advice, resulting in a quantitative improvement in our sales and visibility to customers."
David Marino, President
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