Tips, thoughts and topics on marketing for small to medium-sized businesses in Michigan and
throughout the world. Contributions by Chris Slocumb, Cathy Colson, as well as other members
of the Clarity Quest team.
I'm a super huge fan of Tom Peters. I attended one of his speaking engagements in 1995. This seminar and his book The Pursuit of Wow! were largely responsible for me starting Clarity Quest a few years later. However, I don't know what he and his team are thinking on his new website. Did anyone tell him that red is the most difficult color to read? I know the exclamation marks are his brand element, but using them in the navigation menu is completely over the top. There's so much information on this site, I easily lose interest because I can't quickly figure it out.Ok, maybe I'm ADD after a long day but compare Tom's site to Seth Godin's. I think you'll see the huge difference. Labels: better marketing presentations, blogs, gurus, michigan web design, pursuit of wow, readability, seth godin, tom peters, user interface, web 2.0
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