Twitter users can now embed polls directly into tweets to get real-time feedback from their audiences. Polling is a great practice to incorporate into your brand’s social media marketing routine. Putting informative content out there is great, but sparking an intelligent conversation is even better! [...]
At Clarity Quest, we're excited to welcome our new marketing consultant, Ava Haekler! In December, Ava finished her Bachelor of Arts in Communications with a concentration in Corporate and Public Relations from Drexel University and accepted a full-time position with our agency. Before joining our [...]
Some of my favorite aspects of working at a marketing agency are the continuous opportunities to encounter new ideas and learn new skills. Our team recently got together to share the top lessons we've learned this year from our client work and our internal company [...]
Our client Sofia Sees Hope recently held their fourth annual Dinner in the Dark fundraiser in Groton, CT. This year's fundraiser attracted the largest crowd to date. Supporters enjoyed music and a three-course meal with wonderful wine --all while blindfolded! Clarity Quest was proud to participate [...]
Humans are creatures of habit, and we tend to stick to consistent daily work routines. By challenging yourself in small ways, you can wake up your creative side and come up with fresh ideas! Here are ten simple ways to spark creative energy: Try something you've [...]
I recently went to a presentation by Daniel Pink at the University of Michigan’s Ross School of Business. Daniel was the principal speechwriter for former Vice President Al Gore. He is now a public speaker, editor, podcaster and best-selling author. He presented on the topic, [...]
Establishing a tradition of loyalty amongst your consumers will help guarantee your company’s success now and for years to come. It is critical that your business focuses on building and maintaining this loyalty, so it establishes a devoted customer base that will consistently buy from [...]
Christine Slocumb, President of Clarity Quest Marketing, was recently honored with an invitation to join the CURE Commons Advisory Board! About CURE Commons CURE Innovative Commons is a science and technology incubator located in Southeast Connecticut. CURE offers laboratory space, office rentals, co-working memberships, and [...]
The digital revolution is happening. From a Fortune 500 company to a local laundromat, it is essential to have an online presence that informative, consistent and attractive. As technology develops, marketers are gaining a greater ability to research consumer behavior and experiment with digital tools. Instead of [...]
Being an influential brand doesn't require having the biggest budget. In the digital age, the most notable companies are those that can tell a compelling story and give their customers a great experience on a consistent basis. To move in this direction, marketing professionals are [...]
