The digital revolution is happening. From a Fortune 500 company to a local laundromat, it is essential to have an online presence that informative, consistent and attractive.

As technology develops, marketers are gaining a greater ability to research consumer behavior and experiment with digital tools. Instead of contributing a huge budget to just one or two marketing channels, as was done historically, brands today are using a hybrid approach that may include mobile apps, social media profiles, games, videos, and e-books. This versatility creates the ability to connect with consumers at multiple points throughout the day.

According to a 2017 infographic created by Point Visible, 63% of B2B marketers are extremely or very committed to content marketing this year. However, only 37% of B2B marketers have a documented content marketing strategy. Marketers who can promise and deliver a streamlined publishing process have the potential to make a significant impact. View our infographic below to learn more about global content marketing trends.

According to @PointVisible, 'Only 37% of B2B marketers have a documented content strategy.' Click To Tweet

Content Marketing Global Growth

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 


Embed this infographic on your own site

Copy and paste the following snippet into your site:

<a href='https://www.clarityqst.com/library/infographics/content-marketing-
growth/'><img src='https://www.clarityqst.com/wp-
content/uploads/2016/03/infographic-content-marketing-global-growth-clarity-
quest.jpg' alt='Content Marketing Growth Infographic'/></a><br/>
Via: <a href='https://www.clarityqst.com'>Clarity Quest Marketing</a>