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Cost Per Qualified Lead

Average Lead Cost infographic


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Via: <a href='https://www.clarityqst.com'>Clarity Quest Marketing</a>

Average Cost Per Qualified Lead
<$25: 13% $25-$50: 18% $51-$75: 14% $76-$100: 13% $101-$500: 23% $501-$1,000: 7% >$1,000: 12%
The average cost per qualified B2B lead in 2013 was $272