Healthcare & Tech Marketing News | September 2018
As summer 2018 winds down and we gear up for the busy Fall trade show season, we have some tips for those of you learning a new vertical or undergoing a merger or aquisition. We’re also including a link to a great article on data-driven marketing and some thought-provoking info on the future of tech.
First up this month is a deep-dive into mergers and acquisitions. What’s the difference? How does a merger or acquisition happen successfully? Where and when does marketing come into play? Chris answers these questions and more.
What’s Your Tagline? Here’s Chris Slocumb’s Tagline
|Carol Flagg, a Managing Partner of Answers Media Network, spoke with Clarity Quest’s CEO, Chris Slocumb, about mergers and acquisitions: a company can stay on track and keep up their reputation and finances with a prepared, intentional marketing acquisition strategy. You can catch the podcast on-demand now!|
7 Tips for Learning Niche Industry Lingo Quickly
Words in different industries can be extremely specified and even sound like another language. How do you “pick up” this seemingly foreign language and sound like you know what you’re talking about? We have tips for you to get up to speed, and speak like your industry’s expert in no time.
How to Put a Data-driven Marketing Strategy in Motion
Today, data is crucial to proving anything. A marketing strategy is no different. You need to have data to backup your suggested marketing strategy. This is easier said than done, so we’re sharing tips on how to actually implement the steps.
About Clarity Quest
Clarity Quest combines technology know-how with creativity and business acumen to provide marketing services to technology and healthcare companies across the U.S. Founded in 2001, we have offices in Ann Arbor, Seattle, Philadelphia and Connecticut.