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Public Relations

Public Relations for Technology and Healthcare Companies

becker's health it prReady for some game-changing strategy? We speak fluent technology to accurately represent your technology and products to trade publication editors, journalists and bloggers. We promote your products and enhance your brand with a communications and public relations strategy that integrates with your overall marketing efforts.

Our Flexible PR Options

Retainer: Offering consistent level of service in partnership with a client for comprehensive range of services, this program typically requires a 6-month minimum commitment.

Projects/Team Extension: Choose only the services you need based on specific project goals. Provides a great option for in-house marketing in need of short-term or campaign help (PR and Social Media) or a first-time coordinated external PR outreach program.

On Demand PR: Ideal for quick turnaround needs with low risk. Agreed-upon targets and hard deadlines can support specific initiatives. Great for startups looking for support in company launches, new products, etc.

Pitch Package: Budget friendly, great for entrepreneurs and small businesses. Includes a consultation, story angle development, press release and optional distribution.

Our Services

National and Regional Media Relations

  • Positioning and messaging to ensure you are communicating clearly to all audiences
  • Online, print and broadcast editorial placements
  • Media targeting and list development
  • Press releases: writing, wire posting, distribution and outbound editorial
  • Trade show media outreach and scheduling
  • Crisis communications plans/execution
  • Thought leadership and content development for PR and social media
  • Integration of PR with search engine optimization and content marketing
  • Mergers and acquisitions communications
  • Executive media coaching
  • Spokesperson/content expert development

The Proof is in the Coverage

See examples of coverage we’ve secured for clients: