The Power of SEM and SEO Together
When you combine search engine optimization and search engine marketing (PPC), you can dominate the search results to earn more clicks and brand awareness. Companies with organic listings and paid ads on the same search results page experience a 10X increase in click through rates and a 200% increase in conversion rates.
5 Reasons to Hire a PPC Expert
1. You Don’t Know Where to Start
Starting a PPC campaign is a daunting task if you don’t have the training or experience. From key phrase research to competitive analysis to account setup, there are many obstacles to navigate and places to go wrong. We have all the tools and training to get your account setup efficiently and effectively.
2. Custom Landing Pages Are Our Specialty
Sometimes regular web pages simply do not convert for PPC campaigns. We create custom landing pages designed to match consumer expectations and drive conversions. We know what works and what doesn’t.
3. Measuring ROI Is Difficult
“Half the money I spend on advertising is wasted; the trouble is I don’t know which half.” This is not the case with our comprehensive analytics and conversion tracking.
4. You’ve Never Created an Ad
Creating effective advertising copy is both an art and a science. We create compelling ads and take advantage of all the additional features that increase click through rates.
5. Ad Platforms Are Constantly Changing
You don’t have the time to keep up with the constant platform changes, new policies and upgraded tools and features. We do. Our PPC experts are certified in both Google AdWords and Bing Ads.
Our Pay-Per-Click Advertising Services
- Key Phrase Analysis
- Text Ad & Image Ad Creation
- Custom Landing Page Design
- Social Media Advertising
- Geographically-Targeted Ads
- A/B Testing
- Monitoring & Reporting