Categories: Marketing Tips

B2B Nuggets: Leaning In, Goodbye G+ & March Madness

Check out some of the great marketing and business posts we’ve read this week. Each of these posts contains some great information, so give them a quick read! Feel free to add your favorite post of the week to the comments section below.

Here is what we’ve been reading:

Forget Leaning In – Make Space for Women in Tech
Marketer Rebecca Churt discusses the need for a collective commitment to more opportunities for women to attain leadership positions at tech companies. Rebecca gives tips for both corporate management and women in tech with leadership aspirations.

Goodbye, Google+
WordStream reveals the “writing on the wall” after Google’s recent announcement addressing the Google+ rumor mill – an unfortunate reality for many of us who have spent time and energy building Authorship and G+ credibility over the past few years.

Google’s Gary Illyes Q&A on Upcoming Mobile Ranking Change
In other Google news – and in a rare move by the search giant – Google has announced a major algorithm update in advance! Learn what you need to do to get your mobile site in shape ahead of the April 21st deadline, and check to see if your site is mobile friendly.

March Madness: 6 of the Most Inspiring Cinderella Stories in Business
In honor of March Madness tipping off this week, Inc. Magazine brings us some inspiration from some of the business world’s biggest underdogs.

Brian Shilling

Brian is our Executive Vice President of Client Operations with experience leading diverse teams of marketers and designers in strategic marketing, content creation, and crafting comprehensive messaging and positioning platforms for our healthcare and tech clients. To learn more about Brian's experiences and qualifications, visit our leadership team page.