Map how your product/service fits into the patient journey Even though the B2B health tech marketer’s primary goal is to reach buyers at healthcare organizations,…
Melanie HilliardSeptember 20, 2021
One of the most common pain points our prospective clients express with their marketing agency is on-time delivery. At Clarity Quest, on-time delivery is table…
Lindsay GrothSeptember 1, 2021
We can all think of a bad habit or two (or three) we picked up during quarantine. Luckily, bad habits can be replaced with good…
Rayna SouthartAugust 26, 2021
Orchestrating complex account-based marketing (ABM) programs requires a mature marketing automation tech stack and someone who knows its ins and outs. If your organization is…
Melanie HilliardAugust 24, 2021
I miss running the whiteboard during a team brainstorming session. I love assigning dry erase marker colors to my team members while they share ideas…
Rayna SouthartAugust 18, 2021
Successful account-based marketing (ABM) programs engage multiple stakeholders who serve varied roles on your target account’s buying committee. The personalized nature of the content you’re…
Melanie HilliardAugust 9, 2021
Google Ads is introducing new jurisdictional surcharges for ads served in select countries, as well as cracking down on repeat violators of certain policies. Read…
David GomezAugust 5, 2021
As we watch our favorite athletes compete this summer, it had me thinking about what it takes to win in writing. Writing is hard. It…
Rayna SouthartJuly 29, 2021
Working from home or remotely brings a plethora of unique challenges and difficulties. Whether you’re having trouble concentrating, maintaining energy, procrastinating because you just can’t…
Spencer RohatynskiJuly 19, 2021
Paid Search Certifications
