Check out some of the great B2B marketing posts we’ve read this week. There is some great and helpful information within all of these so give them a quick read! Feel free to share posts that you’ve read this week also.
Social Customer Service Secrets to Avoid Negative Search Results
Here are some great tips from Lisa Buyer to help you make sure that your customer service responses are not affecting your search results in a negative way!
Jason Tabeling provides some interesting information about what the future of media looks like, instead of just focusing on things such as paid search we will also have to take up new roles in the marketing realm!
Bing Ads Enhances Geo-Targeting for Increased Relevancy
Bing is adding an update to enhance their geo-targeting for PPC and Lisa Raehsler has all of the information to know about how to utilize these new features.
5 Questions to Consider When Thinking About Bidding on Brand Terms
Diane Pease offers some great tips for deciding when to bid on your brand terms and when it could be too costly. Check it out and see what works for you!
The Marketer’s Guide to Facebook Graph Search
Simon Penson offers and in depth look at Facebook graph search and how it can be used as a marketing tool to make your campaigns and strategies even more effective!