Categories: Marketing Tips

Marketing isn’t a campaign, it’s a commitment

Love this quote from Rich Scheferen’s excellent blog series on building credibility….

“MARKETING ISN’T A CAMPAIGN…
IT’S A COMMITMENT!!!”

It’s a commitment to a relationship.

A relationship that’ll leave your prospects and clients better off than before.

And, it’s your job to continually convince them that you’ve got the chops to do it.

What have you done recently to convince your prospects and build trust? We created a series of customer testimonial videos for our longtime client Vision Computer Solutions for whom we recently launched a new website.

Brian Shilling

Brian is our Executive Vice President of Client Operations with experience leading diverse teams of marketers and designers in strategic marketing, content creation, and crafting comprehensive messaging and positioning platforms for our healthcare and tech clients. To learn more about Brian's experiences and qualifications, visit our leadership team page.