Cisco’s marketing chief Marilyn Mersereau was recently quoted in B2B Marketing.
“Video changes everything on the Web. People stay longer on our sites when video is involved. Also, instead of publishing a spec sheet about our products, our program managers publish a video of themselves talking about their product. People have short attention spans today. ”
I could not agree more – it’s nice to see a tech giant validate what we have been espousing for over a year.
If you try and get frustrated with video or audio quality, check out our Web Video Best Practices guide for tips on making your own videos.
Introduction Healthcare marketing is at an inflection point. The convergence of artificial intelligence, omnichannel personalization,…
Note: This blog post was originally published September 20, 2021, and has been updated…