Sales

Enterprise imaging innovator DataFirst rebrands and launches new website

Clarity Quest’s most recent engagement was to launch updated branding, messaging, and a new website that included multiple videos for the leading enterprise imaging technology company, DataFirst. More than 50% of U.S. health systems use DataFirst to drive data migrations and interoperability initiatives.

Starting with a complex rebranding and re-messaging effort, Clarity Quest worked with the health IT company to reflect how they’d changed and grown since we updated their existing website in 2016.

Beau Jones, DataFirst’s President and CEO, stated: “Your collective talent, collaborative insight, and creativity was an invaluable contribution towards the transformation of who DataFirst is and how the healthcare community will see and experience us going forward. What an encouraging and exciting experience when the final deliverable exceeded my expectations.”

Looking to rebrand a complex healthcare or biotech company?

Enlist the help of branding, messaging, and design experts from an experienced healthcare marketing agency.

Contact our team of experts today.

Lindsay Groth

Lindsay Groth was an Account Director at Clarity Quest from 2020-2023. She spent 15 years as an in-house marketing leader before joining the agency world.

Recent Posts

The 15 Best Healthcare Marketing & Advertising Agencies in 2026

Introduction Healthcare marketing is at an inflection point. The convergence of artificial intelligence, omnichannel personalization,…

3 weeks ago

The importance of B2B health tech patient journey mapping

  Note: This blog post was originally published September 20, 2021, and has been updated…

11 months ago