Digital marketing is tough as it is.
With all the data, numbers, trends, and details … not to mention the number of automation programs and reporting software claiming they’re the best—the cost, including time and resources, to use them isn’t always worth it.
Digital marketing professionals need to compile accurate data and present it in a reliable and consistent way to their leadership teams and other key stakeholders. That’s about half of our jobs anyways, right? We need the data… but does anyone really love gathering it?
Long gone are the days of spending an entire work day or more compiling your data into a single spreadsheet.
Gone are the days of stressing over daily updates to gain insight into your digital marketing footprint.
Enter, Google Data Studio (GDS).
Below are my top 6 reasons you should be using GDS.