Categories: Marketing Tips

50 B2B Marketing Stats & Tips

We recently compiled a list of some of our favorite marketing statistics and tips for content marketing, budgeting, lead generation, marketing automation and more. Here’s a preview of the list:

87% of B2B buyers say content has an impact on vendor selection
B2B marketers using blogs generate 67% more leads
The average B2B tech company spends 3.6% of revenue on marketing
76% of CMOs consider lead generation their biggest challenge
Businesses using marketing automation to nurture prospects experience a 451% increase in qualified leads

To see our other 45 B2B marketing stats and tips, view our SlideShare presentation below.

50 B2B Marketing Stats & Tips from Clarity Quest Marketing

For even more B2B and healthcare marketing statistics, check out our collection of marketing infographics.

Brian Shilling

Brian is our Executive Vice President of Client Operations with experience leading diverse teams of marketers and designers in strategic marketing, content creation, and crafting comprehensive messaging and positioning platforms for our healthcare and tech clients. To learn more about Brian's experiences and qualifications, visit our leadership team page.