Many successful companies are adopting a holistic view of the customer journey. View our infographic for more customer-centric marketing strategies.
The digital universe is doubling in size every 12 months. Learn why many businesses are beginning to focus on “dark analytics.”
Artificial intelligence spending is forecasted to grow to $37B by 2025. Find out how AI will impact the digital marketing industry.
The healthcare cloud computing market is predicted to reach $9.48B by 2020. Learn more about upcoming industry trends.
Voice Search is on the rise as virtual assistants become more widely adopted. See how search behavior is evolving.
Healthcare analytics is predicted to become a $16.9B industry by 2020. Learn how emerging technologies drive growth.
Spending on digital advertising is set to outpace TV ad spending by 2017. Get more digital advertising trends and predictions here.
Public relations is a valued strategy among senior level marketers and has the power to influence all stages of the purchase cycle.
In this mobile-first world, emails utilizing responsive design to best fit the user’s screen size are edging out non-responsive emails.
While desktop email marketing remains an excellent source of web traffic and revenue, mobile continues to rise.
Learn how to strengthen your relationship with B2B buyers and the most effective sales content for different roles.
Content marketing is projected to become a $313B industry by 2019. See how it is changing and expanding.
Men and women have distinct behaviors when it comes to online search. Learn about the gender differences.
Last year’s HIMSS conference drew a record-breaking crowd. How many attendees will flock to Las Vegas for HIMSS16?
Learn about the behaviors and preferences of IT decision makers at enterprise companies and small businesses.
Online videos play a critical role in selling to healthcare decision makers. Learn about the importance of videos.
Audiences interact with webinar content both during and after the live broadcast. Learn how audiences are behaving.
Learn how B2B marketers are creating and tracking campaigns and get our tips to keep your content king of marketing.
How does your webinar attendance stack up to the competition? Access this and more webinar statistics.
Learn how healthcare buyers and decision makers are using mobile devices to research vendors and products.
Timing has a huge impact on webinar registration and attendance. Get our webinar planning and promotion tips.
Our infographic breaks down last year’s HIMSS conference record-setting attendance numbers and more HIMSS facts!
This infographics compares the top business challenges and marketing plans for B2B and B2C companies in 2015.
Online search is a key part of the buying process in the healthcare industry. Learn more about the behaviors of healthcare buyers.
Learn what motivates healthcare decision makers, from improving clinical outcomes to lowering costs to buying cycles.
Learn more about the average cost per qualified business-to-business lead. How does your B2B lead generation compare?
What days and times are best to post to your company’s Facebook page? Our infographic reveals this and more tips.
LinkedIn is filled with IT buyers looking for solutions. Learn more about their LinkedIn habits and preferences.
Blogs can do great things for companies. View our infographic to discover how a blog can help to grow your business.
Statistics show that businesses using marketing automation for lead nurturing experience greater results. Learn more.
The sales cycle length has steadily increased over the past 5 years, especially in the healthcare and technology sectors.
Learn how B2B companies are investing in content marketing to drive leads. Do you have a content marketing strategy?
Learn about Chief Marketing Officers’ opinions on marketing automation and their biggest lead generation challenges.
Follow our 4 key steps to ensure a smooth transition in the boardroom, in the media, and with your customers.
Setting a marketing budget is a crucial decision for any business. Get our healthcare marketing agency’s best budgeting tips.