Marketing strategy resources
Marketing budgets, marketing plans, marketing strategies… The magnitude of strategic planning can be enough to stall any marketing initiative, but don’t let the fear of the unknown prevent you from getting started. Browse some of our favorite marketing strategy resources for inspiration.
Five ways to set an optimal B2B marketing budget
Determining the ideal marketing spend for your company can be a daunting task. Fear not — we can help.
Five tips for organizing an effective B2B word-of-mouth strategy
Word-of-mouth (WOM) marketing is one of the oldest, yet effective, marketing methods that works not only for consumers but also for businesses.