Determining the Right Marketing Budget for Your Company
Are you overwhelmed in trying to come up with just the right marketing budget for your goals and objectives? There are many ways to determine your marketing budget and it can be very overwhelming to choose the right amount to spend for your company. Even though most budget exercises require a bit of trial and error, this article should help narrow down your options. There is no one “correct” option to consider when setting your marketing budget, but here are a few methods that have worked for many companies.