Skip to main content

Two stories reveal award-winning health tech websites for non-traditional companies

By June 4, 2021No Comments

When a California-based print house developed a preventive care communications technology, it selected Clarity Quest to take them in a new direction fostering healthier communities.

1. Previon

We focused Previon’s new brand website on how it enables early disease detection, increases personal health awareness, and empowers people to participate in their care.

The site brings “The Previon Way”‘ and the tagline “Health aware. Care empowered.” to life with refined messaging, vibrant colors, and custom graphics, all while keeping photos of people and community front and center.

2. Trinda Health

A Texas energy company acquired a health tech company and turned to Clarity Quest to build a new brand voice that would resonate with C-level healthcare leaders, clinical documentation professionals, and channel partners.

We started with brand messaging to nail down their messaging, named the company, and created a powerful, distinctive brand identity. After we laid the foundation, we built an award-winning website that effectively communicates a complex topic.

These websites were recently cited for honorable mentions at the 2021 Medigy HITMC awards.

“Designing websites for the healthcare technology industry is extremely important as the products and services they offer can save lives. It’s crucial the visual layout and user experience guide prospects to technology solutions — getting the right information to the right people in time. A straightforward web design plan and successful execution of that plan play an essential role in this process, “says Casey Frushour, Senior Creative Director

Chris Slocumb

Author Chris Slocumb

Chris is the founder and president of Clarity Quest Marketing, where she has the best job on the planet leading a talented group of marketers helping healthcare and technology companies grow revenues and visibility. To learn more about Chris' experiences and qualifications, visit our leadership team page.

More posts by Chris Slocumb