Skip to main content
Marketing Tips

Pocket: Create Your Custom Digital Library

By June 25, 2016No Comments

Here’s the situation: You’re working on a major client project with a strict deadline. You’re browsing your social media accounts near the end of your lunch break and discover one of your favorite bloggers has just published a new article! You are interested in the topic but don’t want to risk getting off track for the day. With Pocket, you can transform this moment of discovery into a personalized reading list for a later time.

Pocket is a bookmarking app for saving content from the web in one streamlined place. With the Pocket extension for Chrome, a simple click on the taskbar icon adds any article to a personal list.

Marketing Tool of the WeekTackle Your Reading List While On-the-Go

Overwhelmed by all the great resources out there? If desired, Pocket will email you one article per day from your list. This email reminder provides the opportunity to stay up-to-date on your favorite topics, without drowning in blog posts. Pocket’s text-to-speech tool is ideal for the busy business professional. This tool allows users to save text articles and listen to an audio version later on. This feature is great for listening to on a commute!

Brian Shilling

Author Brian Shilling

Brian is our Executive Vice President of Client Operations with experience leading diverse teams of marketers and designers in strategic marketing, content creation, and crafting comprehensive messaging and positioning platforms for our healthcare and tech clients. To learn more about Brian's experiences and qualifications, visit our leadership team page.

More posts by Brian Shilling