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Marketing Tips

“It Works for Me”: Steve Haekler, Marketing Director, ProModel Corporation

By September 14, 2016April 11th, 2019No Comments

Everyone has their own best practices and tools for getting the job done. Some include holding onto their iPhone for dear life or learning how to stay organized even during the chaotic times. Our recurring segment “It Works for Me” features business professionals sharing their secrets on how they get the job done. Next up is Steve Haekler, Marketing Director, ProModel Corporation.

Company Name: ProModel Corporation

Job Title: Marketing Director

Where do you live? Quakertown, PA

Where do you work? Allentown, PA

What is your office environment like? Professional and productive!

What technology do you use at work? A Dell laptop and a second monitor.

What technology do you use at home? I usually use my work laptop at home, as well as a tablet.

On a scale of 1 (never) to 10 (always), how often are you connected to your smartphone? About an 8.

What is your favorite organizational tool? I don’t have one favorite tool as I use everything from an actual hard copy Daytimer to multiple software programs such as Outlook, Salesforce, Scrumwise, and Basecamp. It really depends whether it’s a work or personal item. At work, many factors dictate which organizational tool I use at a given time or for a given project.

What website/app/tool are you obsessed with at the moment? At work, I am really into Pardot, the marketing automation module within the Salesforce environment. On the home front, I am into WordPress as I am putting together a new website for our church.

Can you recommend a book? I just read a fiction novel called Keeping Faith by Jodi Picoult. I could not put it down.

What’s your best time management tip? Review and reprioritize your to-do list at the start of every day and work on your most important items first.

What’s the strangest thing in your office? Probably a small cactus plant. It’s the only plant I can’t kill. I do not have a green thumb whatsoever.

Steve is the Marketing Director at ProModel Corporation focusing most recently in the healthcare vertical. His team helps hospitals make faster decisions with prescriptive analytics software

Brian Shilling

Author Brian Shilling

Brian is our Executive Vice President of Client Operations with experience leading diverse teams of marketers and designers in strategic marketing, content creation, and crafting comprehensive messaging and positioning platforms for our healthcare and tech clients. To learn more about Brian's experiences and qualifications, visit our leadership team page.

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