I recently saw a statistic that best-in-class marketers use 65% original content, 25% curated content, and 10% syndicated content in their content marketing mix. If...
On a recent flight I read through the latest issue of Chief Content Officer. It’s a beautifully produced publication with tons of interesting, thought-provoking information....
Blogs are commonplace in today’s Internet savvy business world. More often than not, if a company has a website, they also have an accompanying blog....
When creating a content marketing strategy, don’t forget to include strategically designed visual communications in your content plan. Visuals are a great tool to effectively...