5. Use the funny reaction: The world can be a heavy place right now and we could all use a little more humor in the day. LinkedIn now offers a light-hearted option to express humor and fun in the reactions.
Pro-tip: Once you create the Company Page Lead Gen Form, go ahead and create a form for your Product Pages, too. The function exists for both areas of the Company Page.
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*Thanks to Kevin Turner and Claire Davis for the carousel example.