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B2B Nuggets: Leadership Tips, News Sources & The Super Bowl!

By January 31, 2015April 12th, 2019No Comments

Check out some of the great marketing and business posts we’ve read this week. Each of these posts contains some great information, so give them a quick read! Feel free to add your favorite post of the week to the comments section below.

Here is what we’ve been reading:

Customer-Centric Leadership: 7 Steps to Corporate Culture Change
Forbes Contributor Micah Solomon outlines 7 tips business leaders can use to drive companies to focus on customers and employees first.

A Guide to the Marketing Types You Can Expect to See at the Super Bowl
In honor of this weekend’s Super Bowl XLIX, we bring you this article detailing the typical types of Super Bowl promotions and advertisements you can expect to see again this year. Look for these promos on TV, online, and on the streets if you’re lucky enough to be in Glendale this Sunday!

Mobile Estimated to Represent More than 4 in 10 US Organic Search Visits
With an 11% increase in organic visits from mobile devices from 2013 to 2014, organic search is poised for an even bigger mobile performance in 2015. Find out the top devices and search engines for mobile organic search.

Traditional Media No Longer Most Trusted for News and Information
It’s no surprise that people are turning to non-traditional media as their first source for news and information. But for the first time, online search engines are now viewed as more trustworthy news sources than newspapers and TV news among informed publics.

Brian Shilling

Author Brian Shilling

Brian is our Executive Vice President of Client Operations with experience leading diverse teams of marketers and designers in strategic marketing, content creation, and crafting comprehensive messaging and positioning platforms for our healthcare and tech clients. To learn more about Brian's experiences and qualifications, visit our leadership team page.

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