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Branding

5 Brand Building Tips

Building a strong brand is hard work. A solid foundation of company and product naming, messaging, and logo development are imperative to the success of any brand. But what can you do to grow your brand and achieve top of mind awareness in your industry?

In a recent post on the Stonington-Mystic, CT Patch, Chris Slocumb shares five tips for building a strong brand, including:

  1.  Design a Great Logo
  2. Give Away Branded, Promotional Products
  3. Participate in Charity Events
  4. Engage on Social Media
  5. Connect to Something Larger

Learn more about each of these elements by reading the full Patch post here. Start building your new brand or strengthening your existing brand today!

Brian Shilling

Author Brian Shilling

Brian is our Executive Vice President of Client Operations with experience leading diverse teams of marketers and designers in strategic marketing, content creation, and crafting comprehensive messaging and positioning platforms for our healthcare and tech clients. To learn more about Brian's experiences and qualifications, visit our leadership team page.

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