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Case Study: How Much Revenue Are You Missing Out On?

Last week we wrote a blog post about the potential revenue that can be missed by not ranking on page one of Google for search terms relevant to your business. In this update, we will perform the calculation using one of Clarity Quest’s own keywords.

Clarity Quest currently ranks on page 2 at #13 for the term “healthcare marketing agency.” Based on our real-world conversion numbers and average Google organic click through rate data, we have calculated the potential revenue we are missing due to not ranking on page one for this term:

Healthcare Marketing Agency

Keep in mind that this is the potential missed revenue for just one search term. To get the best estimation of you’re total annual missed revenue, run this calculation for several other high converting and high traffic keywords.

To learn how our healthcare marketing firm can help your company, contact Clarity Quest Marketing today at 877-887-7611, or fill out our online form to request a quote.


About the Author:

Brian Shilling
Brian is a Branding & Digital Marketing Director with experience leading diverse teams of marketers and designers in strategic marketing, content creation, and crafting comprehensive messaging and positioning platforms for our healthcare and tech clients. To learn more about Brian's experiences and qualifications, visit our Meet Our Executive Team page.

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