Drip Campaigns. Lead Nurturing. Email Campaigns. Workflows. Using all of these terms interchangeably? We sympathize. Content may be King, but Email is its Queen in…
Lindsay GrothMarch 15, 2021
While we do miss seeing our fellow marketing colleagues at events, we all have to admit how nice it is to participate in conferences from…
Lindsay GrothDecember 1, 2020
We often get asked by our B2B health tech clients to help them with a hashtag strategy for social media, mainly LinkedIn and Twitter. Many…
Lindsay GrothNovember 20, 2020
SpeechVive contacted Clarity Quest to redesign an SEO optimized website on an incredibly tight timeline: 5 weeks. Because their device was approved for Medicare coverage,…
Lindsay GrothOctober 27, 2020
A few weeks ago, I participated in the Ann Arbor Spark, a2Tech360 virtual event, and listened in on the Women in Tech talk. We were…
Lindsay GrothOctober 22, 2020
As if this doesn’t describe how many of us have been spending a lot of our time during COVID. Maybe the only word missing is…
Lindsay GrothSeptember 8, 2020
So we all had our (B2B) marketing plans significantly disrupted when tradeshows were canceled, rescheduled, or put on hold! Many of us have pivoted to…
Lindsay GrothSeptember 3, 2020
It can be a marketer’s dream. It’s just YOU. You have complete control. No running copy by other departments or gaining consensus with cross-functional teams.…
Lindsay GrothJuly 20, 2020
Paid Search Certifications
